/* CreometriX — лендинг. Цвета и шрифты те же, что на creometrix.cc: Oswald + Manrope, чёрный, розовый, голубой. */
:root{
  --ink:#0d0d0b; --ink-2:#141410; --ink-3:#111109; --ink-card:#1b1b17;
  --paper:#f9f8f6; --white:#fff;
  --pink:#ff5ecb; --pink-2:#ff7ad4; --pink-deep:#db50a2;
  --cyan:#10b7e3; --cyan-bg:#e8f8fb;
  --lav:#8b8fd6; --violet:#c5a6ff;
  --text:#0f0f0f; --muted:#616161; --muted-2:#8a8780;
  --on-dark:#fff; --on-dark-muted:rgba(255,255,255,.66); --on-dark-dim:rgba(255,255,255,.42);
  --line:rgba(15,15,15,.1); --line-dark:rgba(255,255,255,.12);
  --display:"Oswald",Impact,"Arial Narrow",sans-serif;
  --body:"Manrope",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;
  --wrap:1320px; --gut:clamp(20px,4vw,56px);
  --sec:clamp(96px,11vw,168px);
  --r-xl:32px; --r-lg:24px; --r-md:18px; --r-sm:12px;
  --ease:cubic-bezier(.2,.8,.2,1);
  interpolate-size:allow-keywords;
}
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:84px}
body{margin:0;background:var(--paper);color:var(--text);font-family:var(--body);font-size:17px;line-height:1.65;overflow-x:hidden;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
img{display:block;max-width:100%;height:auto}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;padding:0;cursor:pointer}
h1,h2,h3,h4,p,ul,figure,blockquote{margin:0}
ul{padding:0;list-style:none}
:focus-visible{outline:2px solid var(--cyan);outline-offset:3px;border-radius:6px}
.wrap{width:100%;max-width:calc(var(--wrap) + 2*var(--gut));margin-inline:auto;padding-inline:var(--gut)}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.ico{width:24px;height:24px;flex:none;fill:none;stroke:currentColor;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}
.ico-fill{fill:currentColor;stroke:none}

/* ---------- типографика ---------- */
.display{font-family:var(--display);font-weight:700;text-transform:uppercase;line-height:.98;letter-spacing:-.005em}
.h-xl{font-size:clamp(46px,7.2vw,116px)}
.h-lg{font-size:clamp(40px,5.6vw,88px)}
.h-md{font-size:clamp(28px,3.2vw,44px)}
.h-sm{font-size:clamp(22px,2vw,28px);line-height:1.08}
.it{font-style:italic}
.c-pink{color:var(--pink)} .c-cyan{color:var(--cyan)} .c-violet{color:var(--violet)}
.eyebrow{display:inline-flex;align-items:center;gap:10px;font-size:12px;font-weight:700;letter-spacing:.2em;text-transform:uppercase}
.eyebrow::before{content:"";width:7px;height:7px;border-radius:50%;background:currentColor;box-shadow:0 0 0 4px color-mix(in srgb,currentColor 18%,transparent)}
.lead{font-size:clamp(17px,1.35vw,20px);line-height:1.6;max-width:56ch}
.muted{color:var(--muted)}

/* ---------- кнопки ---------- */
.btn{--bg:var(--ink);--fg:#fff;display:inline-flex;align-items:center;justify-content:center;gap:14px;min-height:56px;padding:8px 10px 8px 28px;border-radius:999px;background:var(--bg);color:var(--fg);font-weight:700;font-size:15px;line-height:1.25;letter-spacing:.01em;transition:transform .25s var(--ease),box-shadow .25s var(--ease),background-color .25s}
.btn .btn-ar{display:grid;place-items:center;width:40px;height:40px;border-radius:50%;background:color-mix(in srgb,var(--fg) 14%,transparent);transition:transform .3s var(--ease)}
.btn .btn-ar .ico{width:18px;height:18px}
.btn:hover{transform:translateY(-2px);box-shadow:0 14px 34px -12px color-mix(in srgb,var(--bg) 80%,transparent)}
.btn:hover .btn-ar{transform:translateX(3px)}
.btn--pink{--bg:var(--pink);--fg:var(--ink)}
.btn--cyan{--bg:var(--cyan);--fg:var(--ink)}
.btn--white{--bg:#fff;--fg:var(--ink)}
.btn--ghost{--bg:transparent;--fg:currentColor;box-shadow:inset 0 0 0 1.5px currentColor}
.btn--ghost:hover{box-shadow:inset 0 0 0 1.5px currentColor}
.btn--caps{font-family:var(--display);font-weight:600;font-size:16px;letter-spacing:.04em;text-transform:uppercase}
.btn--plain{padding:8px 28px}

/* ---------- шапка ---------- */
.hdr{position:fixed;inset:0 0 auto;z-index:50;transition:background-color .3s,box-shadow .3s,color .3s;color:#fff}
.hdr.is-solid{background:color-mix(in srgb,var(--paper) 86%,transparent);backdrop-filter:blur(16px) saturate(1.4);-webkit-backdrop-filter:blur(16px) saturate(1.4);box-shadow:0 1px 0 var(--line);color:var(--text)}
.hdr-in{display:flex;align-items:center;gap:28px;height:76px}
.logo{display:inline-flex;align-items:center}
.logo svg{height:20px;width:auto}
.nav{display:flex;gap:4px;margin-inline:auto}
.nav a{padding:8px 12px;border-radius:999px;font-size:14px;font-weight:600;opacity:.78;transition:opacity .2s,background-color .2s}
.nav a:hover,.nav a.is-active{opacity:1;background:color-mix(in srgb,currentColor 9%,transparent)}
.hdr-act{display:flex;align-items:center;gap:10px}
.lang{display:flex;padding:3px;border-radius:999px;box-shadow:inset 0 0 0 1px color-mix(in srgb,currentColor 22%,transparent);font-size:12px;font-weight:700}
.lang a{padding:6px 10px;border-radius:999px;opacity:.7}
.lang a[aria-current]{background:currentColor;opacity:1}
.lang a[aria-current] span{color:var(--ink);mix-blend-mode:normal}
.hdr.is-solid .lang a[aria-current] span{color:#fff}
.login{padding:8px 12px;font-size:14px;font-weight:600;opacity:.8}
.login:hover{opacity:1}
.hdr .btn{min-height:44px;padding:6px 22px;font-size:14px}
.burger{display:none;width:44px;height:44px;border-radius:50%;place-items:center;box-shadow:inset 0 0 0 1px color-mix(in srgb,currentColor 25%,transparent)}
.mnav{position:fixed;inset:0;z-index:60;background:var(--ink);color:#fff;padding:20px var(--gut) 40px;display:flex;flex-direction:column;gap:28px;overflow:auto}
.mnav[hidden]{display:none}
.mnav-top{display:flex;justify-content:space-between;align-items:center;height:56px}
.mnav nav{display:flex;flex-direction:column}
.mnav nav a{font-family:var(--display);font-weight:600;text-transform:uppercase;font-size:34px;line-height:1.2;padding:8px 0;border-bottom:1px solid var(--line-dark)}
.mnav .btn{align-self:flex-start}

/* ---------- reveal ---------- */
.rv{opacity:0;transform:translateY(28px);transition:opacity .9s var(--ease),transform .9s var(--ease);transition-delay:var(--d,0s)}
.rv.in{opacity:1;transform:none}
.no-js .rv{opacity:1;transform:none}

/* ---------- секции ---------- */
.sec{padding-block:var(--sec);position:relative}
.sec-head{display:grid;gap:28px 64px;margin-bottom:clamp(56px,6vw,88px)}
@media (min-width:960px){.sec-head--split{grid-template-columns:minmax(0,1.5fr) minmax(0,1fr);align-items:end}}
.count{font-family:var(--display);font-weight:500;font-size:14px;letter-spacing:.2em;display:inline-flex;align-items:center;gap:14px}
.count b{font-weight:700;font-size:15px}
.count::after{content:"";width:56px;height:1px;background:currentColor;opacity:.4}

/* ---------- HERO ---------- */
.hero{position:relative;background:var(--ink);color:#fff;overflow:hidden;isolation:isolate}
.hero::before{content:"";position:absolute;inset:-20% -10% auto auto;width:70vw;height:70vw;max-width:1100px;max-height:1100px;background:radial-gradient(closest-side,rgba(255,94,203,.22),transparent 70%);z-index:-1}
.hero::after{content:"";position:absolute;inset:auto auto -30% -10%;width:60vw;height:60vw;max-width:900px;max-height:900px;background:radial-gradient(closest-side,rgba(16,183,227,.16),transparent 70%);z-index:-1}
.hero-in{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:clamp(32px,5vw,80px);align-items:center;min-height:min(100svh,980px);padding-top:120px;padding-bottom:72px}
.hero-copy{position:relative;z-index:2}
.hero h1{font-size:clamp(44px,5.4vw,90px);margin-bottom:clamp(28px,3vw,40px)}
.hero-for{display:flex;flex-wrap:wrap;align-items:center;gap:10px 10px;font-family:var(--display);font-weight:600;text-transform:uppercase;font-size:clamp(19px,1.6vw,24px);line-height:1;margin-bottom:clamp(28px,3vw,40px)}
.hero-for .chip{padding:9px 16px 10px;border-radius:999px;box-shadow:inset 0 0 0 1.5px rgba(255,255,255,.28)}
.hero-for .chip--pink{background:var(--pink);color:var(--ink);box-shadow:none}
.hero-for .here{color:var(--pink)}
.hero .lead{color:var(--on-dark-muted);margin-bottom:clamp(32px,3.4vw,44px);max-width:48ch}
.hero .lead b{color:#fff;font-weight:700}
.hero-cta{display:flex;flex-wrap:wrap;gap:14px}
.hero-note{margin-top:22px;font-size:13px;color:var(--on-dark-dim)}

/* стена креативов */
.hero-vis{position:relative}
.wall{position:relative;height:min(86svh,860px);margin-right:calc(-1*var(--gut));margin-left:-80px;
  -webkit-mask-image:linear-gradient(180deg,transparent 0,#000 14%,#000 86%,transparent 100%),linear-gradient(90deg,transparent 0,#000 80px);
  -webkit-mask-composite:source-in;
  mask-image:linear-gradient(180deg,transparent 0,#000 14%,#000 86%,transparent 100%),linear-gradient(90deg,transparent 0,#000 80px);
  mask-composite:intersect}
.wall-tilt{position:absolute;inset:-12% -6% -12% 60px;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;transform:rotate(-7deg)}
.wall-col{overflow:hidden}
.wall-track{display:flex;flex-direction:column;gap:16px;animation:wall-up var(--dur,60s) linear infinite}
.wall-col:nth-child(2) .wall-track{animation-direction:reverse}
.wall:hover .wall-track{animation-play-state:paused}
@keyframes wall-up{to{transform:translateY(calc(-50% - 8px))}}
.cr{position:relative;border-radius:var(--r-md);overflow:hidden;aspect-ratio:4/5;background:var(--ink-card);box-shadow:0 24px 50px -24px rgba(0,0,0,.8)}
.cr img{width:100%;height:100%;object-fit:cover;transition:transform .8s var(--ease)}
.cr:hover img{transform:scale(1.05)}
.cr figcaption{position:absolute;left:10px;bottom:10px;padding:5px 10px;border-radius:999px;background:rgba(13,13,11,.62);backdrop-filter:blur(8px);-webkit-backdrop-filter:blur(8px);color:#fff;font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase}
.wall-badge{position:absolute;z-index:3;left:-12px;bottom:16%;display:flex;align-items:center;gap:12px;padding:12px 18px 12px 12px;border-radius:999px;background:#fff;color:var(--ink);font-family:var(--display);font-weight:600;font-size:15px;letter-spacing:.03em;text-transform:uppercase;box-shadow:0 20px 40px -16px rgba(0,0,0,.6)}
.wall-badge i{display:grid;place-items:center;width:36px;height:36px;border-radius:50%;background:var(--pink)}
.wall-badge .ico{width:18px;height:18px}

/* ---------- бегущая строка ---------- */
.ticker{background:var(--cyan);color:var(--ink);overflow:hidden;padding:18px 0}
.ticker-track{display:flex;width:max-content;animation:tick 38s linear infinite}
.ticker-track span{display:inline-flex;align-items:center;gap:36px;padding-right:36px;font-family:var(--display);font-weight:600;font-size:clamp(18px,1.6vw,24px);text-transform:uppercase;letter-spacing:.02em;white-space:nowrap}
.ticker-track .st{width:14px;height:14px}
@keyframes tick{to{transform:translateX(-50%)}}

/* ---------- 3 причины ---------- */
.reasons{padding-top:var(--sec);padding-bottom:0}
.reasons h2{font-size:clamp(46px,8.4vw,136px);color:var(--pink);line-height:.92}
.reasons-idx{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin-top:clamp(48px,5vw,72px);border-top:1px solid var(--line);padding-top:28px}
.reasons-idx a{display:flex;align-items:flex-start;gap:16px;font-family:var(--display);font-weight:600;text-transform:uppercase;font-size:clamp(17px,1.5vw,22px);line-height:1.15;transition:color .2s}
.reasons-idx a:hover{color:var(--pink)}
.reasons-idx b{font-weight:500;font-size:13px;letter-spacing:.18em;color:var(--muted-2);padding-top:5px}

/* ---------- качество ---------- */
.quality h2 .c-cyan{display:block}
.q-grid{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:14px}
.q-card{position:relative;aspect-ratio:4/5;border-radius:var(--r-md);overflow:hidden;background:#ece9e3;transition:transform .5s var(--ease),box-shadow .5s var(--ease)}
.q-card img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:opacity .9s ease,transform .8s var(--ease)}
.q-card img + img{opacity:0}
.q-card.is-b img:first-child{opacity:0}
.q-card.is-b img + img{opacity:1}
.q-card figcaption{position:absolute;left:12px;bottom:12px;padding:5px 11px;border-radius:999px;background:rgba(255,255,255,.88);color:var(--ink);font-size:11px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;opacity:0;transform:translateY(6px);transition:opacity .35s,transform .35s var(--ease)}
@media (hover:hover){.q-card:hover{transform:translateY(-6px);box-shadow:0 30px 50px -28px rgba(0,0,0,.45)}.q-card:hover img{transform:scale(1.04)}.q-card:hover figcaption{opacity:1;transform:none}}
.q-grid .q-card:nth-child(5n+2),.q-grid .q-card:nth-child(5n+4){margin-top:48px}

/* ---------- рабочее пространство ---------- */
.workspace{background:var(--cyan-bg)}
.workspace h2 .c-cyan{display:block}
.ws-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.ws-card{display:flex;flex-direction:column;gap:28px;padding:clamp(28px,2.6vw,40px);border-radius:var(--r-lg);background:#fff;box-shadow:0 1px 0 rgba(15,15,15,.04),0 30px 60px -40px rgba(16,183,227,.45);transition:transform .4s var(--ease)}
.ws-card:hover{transform:translateY(-6px)}
.ws-top{display:flex;justify-content:space-between;align-items:center}
.ico-tile{display:grid;place-items:center;width:64px;height:64px;border-radius:20px;background:var(--pink);color:var(--ink)}
.ico-tile .ico{width:30px;height:30px}
.ico-tile--cyan{background:var(--cyan)} .ico-tile--ink{background:var(--ink);color:var(--pink)} .ico-tile--violet{background:var(--violet)}
.ws-num{font-family:var(--display);font-weight:700;font-size:56px;line-height:1;color:transparent;-webkit-text-stroke:1.5px rgba(15,15,15,.18)}
.ws-card h3{font-size:clamp(28px,2.4vw,36px)}
.ws-type{display:block;margin-bottom:12px;font-size:12px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:var(--muted-2)}
.tools{display:flex;flex-wrap:wrap;gap:8px}
.tools li{padding:8px 14px;border-radius:999px;background:var(--cyan-bg);font-family:var(--display);font-weight:600;font-size:15px;letter-spacing:.03em;text-transform:uppercase}
.ws-card p{margin-top:auto;padding-top:24px;border-top:1px solid var(--line);color:var(--muted)}
.ws-lang{margin-top:20px;display:flex;align-items:center;justify-content:center;gap:20px;padding:30px clamp(24px,3vw,48px);border-radius:var(--r-lg);background:var(--ink);color:#fff;text-align:center}
.ws-lang .ico{width:34px;height:34px;color:var(--cyan);animation:spin 18s linear infinite}
.ws-lang p{font-family:var(--display);font-weight:600;text-transform:uppercase;font-size:clamp(18px,2vw,28px);letter-spacing:.02em;line-height:1.15}
@keyframes spin{to{transform:rotate(360deg)}}

/* ---------- экономия ---------- */
.savings{background:var(--pink);color:var(--ink);overflow:hidden}
.savings .eyebrow{color:var(--ink)}
.sv-head{text-align:center;display:grid;justify-items:center;gap:32px;margin-bottom:clamp(56px,6vw,96px)}
.sv-head h2 .it{display:block}
.sv-stats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.stat{display:flex;flex-direction:column;gap:20px;padding:clamp(28px,2.6vw,40px);border-radius:var(--r-lg);background:var(--ink);color:#fff;min-height:340px}
.stat .ico-tile{background:rgba(255,94,203,.14);color:var(--pink);width:56px;height:56px;border-radius:16px}
.stat .ico-tile .ico{width:26px;height:26px}
.stat strong{font-family:var(--display);font-weight:700;text-transform:uppercase;font-size:clamp(44px,4.4vw,68px);line-height:1;color:var(--pink);margin-top:auto}
.stat h3{font-size:22px;font-weight:700;line-height:1.3}
.stat p{color:var(--on-dark-muted);font-size:16px}
.calc{margin-top:20px;display:grid;grid-template-columns:1fr auto 1fr auto 1.15fr;align-items:stretch;border-radius:var(--r-lg);background:rgba(13,13,11,.08);box-shadow:inset 0 0 0 1px rgba(13,13,11,.14)}
.calc > div{padding:28px clamp(22px,2.4vw,36px);display:flex;flex-direction:column;gap:10px}
.calc .op{display:grid;place-items:center;padding:0;font-family:var(--display);font-weight:600;font-size:28px;opacity:.45}
.calc small{display:flex;align-items:center;gap:10px;font-size:12px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;opacity:.7}
.calc small .ico{width:18px;height:18px}
.calc p{font-size:18px;font-weight:600;line-height:1.4}
.calc .win{background:var(--ink);color:#fff;border-radius:var(--r-lg)}
.calc .win small{color:var(--pink);opacity:1}

/* ---------- как это работает ---------- */
.how{background:var(--ink);color:#fff;overflow:hidden}
.how .eyebrow{color:var(--cyan)}
.how .sec-head .lead{color:var(--on-dark-muted)}
.steps{position:relative;display:grid;gap:clamp(96px,10vw,160px)}
.steps::before{content:"";position:absolute;top:0;bottom:0;left:50%;width:1px;background:linear-gradient(180deg,transparent,rgba(255,255,255,.18) 8%,rgba(255,255,255,.18) 92%,transparent)}
.step{position:relative;display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(48px,8vw,140px);align-items:center}
.step-dot{position:absolute;left:50%;top:50%;translate:-50% -50%;display:grid;place-items:center;width:56px;height:56px;border-radius:50%;background:var(--ink);box-shadow:inset 0 0 0 1.5px var(--pink);font-family:var(--display);font-weight:700;font-size:20px;color:var(--pink);z-index:2}
.step:nth-child(even) .step-copy{order:2}
.step-label{display:inline-block;margin-bottom:22px;font-family:var(--display);font-weight:700;font-size:clamp(28px,2.6vw,40px);line-height:1}
.step h3{font-size:clamp(36px,4.2vw,64px);color:var(--pink);font-style:italic;line-height:.98}
.step-list{margin-top:28px;display:grid;gap:12px}
.step-list li{display:flex;align-items:center;gap:16px;font-family:var(--display);font-weight:600;font-size:clamp(22px,2vw,30px);text-transform:uppercase;font-style:italic;color:var(--pink);line-height:1}
.step-list .ico-tile{width:48px;height:48px;border-radius:14px;background:rgba(255,94,203,.12);color:var(--pink)}
.step-list .ico-tile .ico{width:22px;height:22px}
.step-vis{position:relative}
.step-img{border-radius:var(--r-xl);overflow:hidden;box-shadow:0 40px 80px -40px rgba(255,94,203,.35),0 0 0 1px rgba(255,255,255,.08)}
.step-img img{width:100%;aspect-ratio:1;object-fit:cover}

/* мокапы плейсментов (шаг 3) */
.mocks{position:relative;display:grid;grid-template-columns:1.12fr 1fr;gap:16px;align-items:start}
.mocks-r{display:grid;gap:16px}
.mk{background:#fff;color:#111;border-radius:14px;overflow:hidden;font-size:11px;line-height:1.35;box-shadow:0 30px 60px -30px rgba(0,0,0,.9)}
.mk-h{display:flex;align-items:center;gap:8px;padding:10px 12px}
.mk-av{display:grid;place-items:center;width:28px;height:28px;border-radius:50%;background:var(--pink);color:#fff;font-size:9px;font-weight:800}
.mk-h b{display:block;font-size:12px}
.mk-h small{display:block;color:#888;font-size:10px}
.mk-h .ico{margin-left:auto;width:16px;height:16px;color:#555}
.mk-t{padding:0 12px 10px;color:#333}
.mk img{width:100%}
.mk-ft{display:flex;align-items:center;gap:10px;padding:10px 12px;background:#f0f2f5}
.mk-ft div{flex:1;min-width:0}
.mk-ft small{display:block;color:#777;font-size:9px;letter-spacing:.04em}
.mk-ft b{display:block;font-size:12px}
.mk-ft span{color:#666;font-size:10px}
.mk-ft em{font-style:normal;padding:6px 10px;border-radius:6px;background:#e4e6eb;font-weight:700;font-size:11px;white-space:nowrap}
.mk-meta{display:flex;justify-content:space-between;padding:8px 12px;color:#777;font-size:10px;border-bottom:1px solid #eee}
.mk-meta span:first-child{display:flex;align-items:center;gap:4px}
.mk-meta i{display:inline-grid;place-items:center;width:14px;height:14px;border-radius:50%;background:#1877f2;color:#fff;font-style:normal;font-size:8px}
.mk-meta i + i{background:#e0245e;margin-left:-4px}
.mk-act{display:flex;justify-content:space-around;padding:8px 6px;color:#555;font-weight:600}
.mk-act span{display:flex;align-items:center;gap:5px}
.mk-act .ico,.mk-ig .ico{width:15px;height:15px}
.mk-shop{display:flex;justify-content:space-between;align-items:center;padding:8px 12px;background:var(--pink);color:#fff;font-weight:700}
.mk-shop .ico{width:14px;height:14px}
.mk-ig{display:flex;gap:10px;padding:8px 12px 4px;color:#222}
.mk-ig .ico:last-child{margin-left:auto}
.mk-cap{padding:0 12px 10px;color:#333}
.mk-reel{position:relative;background:#000;color:#fff}
.mk-reel img{aspect-ratio:9/14;object-fit:cover}
.mk-reel .rl{position:absolute;top:10px;left:12px;font-weight:700;font-size:12px}
.mk-reel .cam{position:absolute;top:10px;right:12px;width:16px;height:16px}
.mk-reel .side{position:absolute;right:10px;bottom:70px;display:grid;gap:10px;justify-items:center;font-size:9px}
.mk-reel .side .ico{width:18px;height:18px}
.mk-reel .bot{position:absolute;left:0;right:0;bottom:0;padding:40px 12px 10px;background:linear-gradient(transparent,rgba(0,0,0,.85))}
.mk-reel .bot .mk-h{padding:0 0 6px}
.mk-reel .bot small{color:#ccc}
.mk-reel .bot p{font-size:10px;color:#eee}
.mk-reel-btn{display:flex;justify-content:space-between;align-items:center;padding:9px 12px;background:#e4e6eb;color:#111;font-weight:700}
.mk-reel-btn .ico{width:14px;height:14px}

/* ---------- основатель ---------- */
.founder{background:var(--lav)}
.fd{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.6fr);gap:clamp(32px,5vw,80px);align-items:start}
.fd-side{position:sticky;top:110px;display:grid;gap:24px}
.fd-photo{border-radius:var(--r-xl);overflow:hidden;aspect-ratio:4/5;box-shadow:0 40px 80px -40px rgba(32,19,49,.6)}
.fd-photo img{width:100%;height:100%;object-fit:cover;object-position:50% 40%}
.fd-who{display:flex;align-items:center;justify-content:space-between;gap:16px}
.fd-who p{font-family:var(--display);font-weight:700;font-size:clamp(22px,2vw,28px);text-transform:uppercase;line-height:1.1}
.tg-btn{display:grid;place-items:center;width:60px;height:60px;border-radius:50%;background:var(--ink);color:#fff;flex:none;transition:transform .25s var(--ease),background-color .25s}
.tg-btn:hover{transform:rotate(-12deg) scale(1.06);background:var(--cyan);color:var(--ink)}
.tg-btn .ico{width:26px;height:26px}
.fd-card{background:#fff;border-radius:var(--r-xl);padding:clamp(32px,5vw,72px)}
.fd-card h3{font-size:clamp(26px,2.4vw,34px);font-weight:800;margin-bottom:32px;font-family:var(--body);letter-spacing:-.01em}
.fd-text{display:grid;gap:24px;max-width:62ch;color:#3c3c3c;font-size:17.5px;line-height:1.75}
.pull{margin:16px 0;padding:8px 0 8px 28px;border-left:4px solid var(--pink);font-family:var(--display);font-weight:600;font-size:clamp(26px,2.6vw,38px);line-height:1.1;text-transform:uppercase;color:var(--ink)}
.fd-more{display:grid;gap:24px}
.fd-toggle{margin-top:36px;display:inline-flex;align-items:center;gap:12px;padding:14px 24px;border-radius:999px;background:var(--ink);color:#fff;font-family:var(--display);font-weight:600;letter-spacing:.06em;font-size:15px}
.fd-toggle:hover{background:var(--pink);color:var(--ink)}

/* ---------- суперкреативность ---------- */
.super{position:relative;background:var(--ink);color:#fff;overflow:hidden;isolation:isolate;min-height:clamp(560px,52vw,760px);display:flex;align-items:center}
.super-bg{position:absolute;inset:0;z-index:-2}
.super-bg img{width:100%;height:100%;object-fit:cover;object-position:70% 50%}
.super::before{content:"";position:absolute;inset:0;z-index:-1;background:linear-gradient(90deg,rgba(13,13,11,.92) 0%,rgba(13,13,11,.72) 38%,rgba(13,13,11,.08) 70%)}
.super h2{margin-bottom:32px;max-width:14ch}
.super .lead{color:rgba(255,255,255,.82);max-width:46ch}
.super .lead + .lead{margin-top:12px}
.super .btn{margin-top:44px}

/* ---------- что изменится ---------- */
.changes{background:var(--pink-2);padding-bottom:clamp(64px,7vw,96px)}
.changes h2{text-align:center;margin-bottom:clamp(56px,6vw,88px)}
.ch-grid{display:grid;grid-template-columns:repeat(6,minmax(0,1fr));gap:20px}
.ch{grid-column:span 2;display:flex;flex-direction:column;gap:22px;padding:clamp(28px,2.6vw,40px);border-radius:var(--r-lg);background:var(--ink-2);color:#fff;transition:transform .4s var(--ease)}
.ch:hover{transform:translateY(-6px)}
.ch:nth-child(4),.ch:nth-child(5){grid-column:span 3}
.ch .ico-tile{background:var(--pink);color:var(--ink);width:60px;height:60px;border-radius:18px}
.ch h3{font-size:clamp(24px,2vw,30px);color:var(--pink);line-height:1.05}
.ch p{color:var(--on-dark-muted);font-size:16px;margin-top:auto}

/* ---------- отзывы ---------- */
.reviews{background:var(--pink-2);padding-top:clamp(64px,7vw,96px);overflow:hidden}
.rv-head{display:flex;flex-wrap:wrap;align-items:flex-end;justify-content:space-between;gap:24px;margin-bottom:40px}
.rv-head h2{font-size:clamp(40px,5vw,72px)}
.rv-ctrl{display:flex;align-items:center;gap:12px}
.rv-arrow{display:grid;place-items:center;width:56px;height:56px;border-radius:50%;box-shadow:inset 0 0 0 1.5px var(--ink);transition:background-color .2s,color .2s,opacity .2s}
.rv-arrow:hover:not(:disabled){background:var(--ink);color:#fff}
.rv-arrow:disabled{opacity:.3;cursor:default}
.slider{display:flex;gap:20px;overflow-x:auto;scroll-snap-type:x mandatory;scroll-behavior:smooth;overscroll-behavior-x:contain;scrollbar-width:none;
  padding-left:max(var(--gut),calc((100vw - var(--wrap))/2));padding-right:var(--gut);scroll-padding-left:max(var(--gut),calc((100vw - var(--wrap))/2));padding-bottom:8px;cursor:grab}
.slider::-webkit-scrollbar{display:none}
.slider.is-drag{cursor:grabbing;scroll-snap-type:none;scroll-behavior:auto}
.slider.is-drag *{pointer-events:none;user-select:none}
.rcard{flex:0 0 clamp(300px,40vw,560px);scroll-snap-align:start;display:flex;flex-direction:column;gap:24px;padding:clamp(28px,3vw,44px);border-radius:var(--r-xl);background:var(--paper);box-shadow:0 30px 60px -40px rgba(80,0,50,.5)}
.rcard-top{display:flex;align-items:center;gap:18px}
.rcard-top img{width:72px;height:72px;border-radius:50%;object-fit:cover;flex:none}
.tag{display:inline-block;margin-bottom:8px;padding:5px 12px;border-radius:999px;background:var(--pink);color:var(--ink);font-family:var(--display);font-weight:600;font-size:13px;letter-spacing:.06em;text-transform:uppercase}
.rcard-top h3{font-family:var(--display);font-weight:600;font-size:18px;line-height:1.2;text-transform:uppercase}
.rcard-top h3 span{display:block;font-weight:500;color:var(--muted);font-size:14px;letter-spacing:.02em}
.rcard .ico-q{width:36px;height:36px;color:var(--pink)}
.rcard blockquote{font-size:16.5px;line-height:1.7;color:#333}
.rcard-link{margin-top:auto;display:inline-flex;align-items:center;gap:12px;font-weight:700;font-size:14px;align-self:flex-start;padding:6px 16px 6px 6px;border-radius:999px;box-shadow:inset 0 0 0 1px var(--line)}
.rcard-link:hover{background:#fff}
.rcard-link svg{width:32px;height:32px;padding:7px;border-radius:50%;background:var(--ink);fill:#fff}
.rv-bar{margin-top:40px;height:3px;border-radius:3px;background:rgba(13,13,11,.14);overflow:hidden}
.rv-bar i{display:block;height:100%;width:var(--p,25%);background:var(--ink);border-radius:3px;transform:translateX(var(--x,0));transition:transform .2s linear}

/* ---------- технический профиль (скрыт) ---------- */
#cx-features-preview[hidden]{display:none}

/* ---------- цены ---------- */
.pricing{background:#fff}
.pr-head{display:grid;justify-items:center;text-align:center;gap:24px;margin-bottom:clamp(48px,5vw,72px)}
.pr-head h2{font-size:clamp(64px,9vw,148px)}
.pr-head .lead{color:var(--muted)}
.warn{display:inline-flex;align-items:center;gap:14px;padding:12px 22px 12px 14px;border-radius:999px;background:var(--ink);color:#fff;font-size:14px;font-weight:600;text-align:left}
.warn .ico{color:var(--pink);width:22px;height:22px}
.pr-grid{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px;align-items:stretch}
.plan{display:flex;flex-direction:column;padding:clamp(28px,2.4vw,36px);border-radius:var(--r-xl);background:var(--paper);box-shadow:inset 0 0 0 1px var(--line)}
.plan-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:28px}
.plan-top small{font-size:12px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--muted)}
.plan .ico-tile{width:48px;height:48px;border-radius:14px;background:#fff;color:var(--ink);box-shadow:inset 0 0 0 1px var(--line)}
.plan .ico-tile .ico{width:22px;height:22px}
.price{font-family:var(--display);font-weight:700;font-size:clamp(46px,4vw,60px);line-height:1;text-transform:uppercase;margin-bottom:18px}
.price small{font-size:.42em;font-weight:600;opacity:.6}
.plan-desc{font-size:14.5px;line-height:1.65;color:var(--muted)}
.plan ul{margin-top:28px;padding-top:24px;border-top:1px solid var(--line);display:grid;gap:14px;margin-bottom:36px}
.plan li{display:flex;gap:12px;font-size:15px;line-height:1.5}
.plan li .ico{width:20px;height:20px;color:var(--cyan);margin-top:1px}
.plan .btn{margin-top:auto;width:100%;min-height:58px;text-align:center}
.plan--hot{background:var(--ink);color:#fff;box-shadow:0 40px 80px -40px rgba(255,94,203,.55);transform:translateY(-12px)}
.plan--hot .plan-top small{color:var(--pink)}
.plan--hot .price{color:var(--pink)}
.plan--hot .price small{color:#fff}
.plan--hot .plan-desc{color:var(--on-dark-muted)}
.plan--hot ul{border-color:var(--line-dark)}
.plan--hot li .ico{color:var(--pink)}
.plan--hot .ico-tile{background:var(--pink);box-shadow:none}

/* ---------- телеграм ---------- */
.tg{background:#fff;padding-bottom:var(--sec)}
.tg-card{position:relative;overflow:hidden;isolation:isolate;border-radius:var(--r-xl);min-height:520px;display:grid;grid-template-columns:1fr 1fr;align-items:center;background:#dfe6ff}
.tg-bg{position:absolute;inset:0;z-index:-1}
.tg-bg img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:left center;opacity:0;transition:opacity 1.6s ease}
.tg-bg img.on{opacity:1}
.tg-copy{grid-column:2;padding:clamp(32px,4vw,64px);margin:24px;border-radius:var(--r-lg);background:rgba(255,255,255,.72);backdrop-filter:blur(18px);-webkit-backdrop-filter:blur(18px)}
.tg-copy h2{font-size:clamp(34px,3.6vw,56px);margin-bottom:24px}
.tg-copy p{color:#3c3c3c;margin-bottom:32px}
.tg-copy .btn .btn-ar{background:var(--cyan);color:var(--ink)}

/* ---------- FAQ ---------- */
.faq{background:var(--ink-2);color:#fff}
.faq-in{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.4fr);gap:clamp(40px,6vw,96px);align-items:start}
.faq-side{position:sticky;top:120px}
.faq-side h2{font-size:clamp(52px,6vw,96px)}
.faq-side h2 .it{display:block}
.faq-side .ico-tile{margin-top:40px;width:72px;height:72px;border-radius:22px}
.faq-side .ico-tile .ico{width:34px;height:34px}
.qa{border-bottom:1px solid var(--line-dark)}
.qa:first-child{border-top:1px solid var(--line-dark)}
.qa summary{list-style:none;display:flex;align-items:center;justify-content:space-between;gap:24px;padding:28px 0;cursor:pointer;font-size:clamp(18px,1.6vw,22px);font-weight:600;line-height:1.35}
.qa summary::-webkit-details-marker{display:none}
.qa summary i{display:grid;place-items:center;flex:none;width:40px;height:40px;border-radius:50%;box-shadow:inset 0 0 0 1px var(--line-dark);transition:transform .35s var(--ease),background-color .3s,color .3s}
.qa summary i .ico{width:18px;height:18px}
.qa summary:hover i{background:rgba(255,255,255,.08)}
.qa[open] summary i{transform:rotate(45deg);background:var(--pink);color:var(--ink);box-shadow:none}
.qa::details-content{block-size:0;overflow:hidden;transition:block-size .45s var(--ease),content-visibility .45s allow-discrete}
.qa[open]::details-content{block-size:auto}
.qa p{padding:0 64px 32px 0;color:var(--on-dark-muted);font-size:16.5px;line-height:1.75;max-width:64ch}

/* ---------- футер ---------- */
.ftr{background:var(--ink-3);color:#fff;padding:clamp(72px,8vw,112px) 0 40px}
.ftr-top{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:flex-end;gap:40px;padding-bottom:56px;border-bottom:1px solid var(--line-dark)}
.ftr .logo svg{height:26px;margin-bottom:24px}
.ftr-top p{max-width:46ch;color:var(--on-dark-muted);font-size:15px}
.ftr-bot{display:flex;flex-wrap:wrap;justify-content:space-between;gap:16px 32px;padding-top:32px;font-size:14px;color:var(--on-dark-dim)}
.ftr-bot nav{display:flex;flex-wrap:wrap;gap:12px 28px}
.ftr-bot a:hover{color:#fff}

/* ---------- адаптив ---------- */
@media (max-width:1180px){
  .nav{display:none}
  .hdr-act{margin-left:auto}
  .burger{display:grid}
  .login{display:none}
  .pr-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
  .plan--hot{transform:none}
  .q-grid{grid-template-columns:repeat(4,minmax(0,1fr))}
  .q-grid .q-card:nth-child(n){margin-top:0}
  .q-grid .q-card:nth-child(even){margin-top:40px}
  .calc{grid-template-columns:1fr;}
  .calc .op{padding:0;height:10px;font-size:0}
}
@media (max-width:960px){
  .hero-in{grid-template-columns:1fr;min-height:0;padding-top:120px;padding-bottom:0}
  .wall{height:520px;margin-inline:calc(-1*var(--gut));-webkit-mask-image:linear-gradient(180deg,transparent 0,#000 14%,#000 86%,transparent 100%);mask-image:linear-gradient(180deg,transparent 0,#000 14%,#000 86%,transparent 100%)}
  .wall-tilt{inset:-10% -8%;gap:12px}
  .wall-track{gap:12px}
  .wall-badge{left:var(--gut);bottom:8%}
  .ws-grid,.sv-stats{grid-template-columns:1fr}
  .stat{min-height:0}
  .steps::before,.step-dot{display:none}
  .step{grid-template-columns:1fr;gap:40px}
  .step:nth-child(even) .step-copy{order:0}
  .fd{grid-template-columns:1fr}
  .fd-side{position:static;grid-template-columns:minmax(0,320px);}
  .ch-grid{grid-template-columns:1fr 1fr}
  .ch,.ch:nth-child(4),.ch:nth-child(5){grid-column:span 1}
  .ch:nth-child(5){grid-column:span 2}
  .faq-in{grid-template-columns:1fr}
  .faq-side{position:static}
  .faq-side .ico-tile{display:none}
  .tg-card{grid-template-columns:1fr;min-height:0;padding-top:240px}
  .tg-copy{grid-column:1}
  .reasons-idx{grid-template-columns:1fr;gap:16px}
}
@media (max-width:640px){
  body{font-size:16px}
  .hdr-in{height:64px;gap:12px}
  .hdr .btn{display:none}
  .lang{display:none}
  .hero-cta .btn{width:100%;justify-content:space-between}
  .wall{height:440px}
  .q-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:10px}
  .pr-grid{grid-template-columns:1fr}
  .ch-grid{grid-template-columns:1fr}
  .ch:nth-child(5){grid-column:span 1}
  .mocks{grid-template-columns:1fr 1fr;gap:10px}
  .mk{font-size:9.5px}
  .mk-act span{font-size:0}
  .mk-act span .ico{font-size:initial}
  .qa p{padding-right:0}
  .warn{border-radius:var(--r-md)}
  .super::before{background:linear-gradient(0deg,rgba(13,13,11,.95) 0%,rgba(13,13,11,.75) 55%,rgba(13,13,11,.2) 100%)}
  .super{align-items:flex-end;padding-top:220px}
  .super .sec{padding-bottom:64px}
  .rv-ctrl .btn{display:none}
  .ws-lang{flex-direction:column;gap:14px}
  .fd-card{padding:28px 22px}
  .pull{padding-left:18px}
}

@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  .rv{opacity:1;transform:none;transition:none}
  .wall-track,.ticker-track,.ws-lang .ico{animation:none}
  .q-card img,.tg-bg img{transition:none}
  .qa::details-content{transition:none}
  .btn,.ws-card,.ch,.q-card{transition:none}
}